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This cushioned musical mat by Jolly Jumper plays 3 fun music modes at baby's touch. The dial feature allows you to select the tone. Batteries are not included.Lay musical mat flat on floor.Use dial to select tone mode: Dance, Jungle and SillyMusic starts...

Closer to Natural Breast Feeding. Promotes: more natural breathing, easy switching between breast & bottle and air free feeding to help reduce colic. Simulates same suck, swallow and breathe patterns as breastfeeding. As baby feeds, the soft...

Spin the wheel of fun with the Lil’ Critters Spin & Discover Ferris Wheel by VTech®! This unique toy attracts your baby’s attention with flashing stars, a friendly voice and happy music. It also includes a suction cup that holds the toy in place on high...

The Safety 1st Door & Drawers Childproofing Safety Kit is designed to secure the doors and drawers of your home. The Spring n' Release Latches helps deter children from opening drawers & cabinets. The Secure Tech Cabinet Lock helps deter children from...

Our trusted Classic range has been improved to provide an even more enjoyable feeding experience. The clinically proven, anti-colic system is now integrated into the nipple, making the bottle extra easy to clean and assemble.

Bring some magic to your child’s day with a Disney Insulated Hard Spout Sippy Cup featuring an augmented reality companion app that brings your friends from Radiator Springs to life! Best yet, these toddler sippy cups have all the features you’re looking...

The Safety 1st Refrigerator Door Lock comes attractively styled and helps keep the refrigerator out of bounds for little ones. It is easily installed and comes with an adhesive mount.

There’s no need to lug around a large container of powdered formula when you and baby are out and about. Munchkin makes on-the-go bottle feeding easy with this smartly designed Formula Dispenser. To prevent spillovers from compartment to compartment when...

The first years of your baby's life are a critical period of development, including the development of his little tummy. In the first few months of life, it’s not uncommon for babies to experience some tummy discomfort after feeding. Babies don't come...

It's like sunshine in a bottle. The light and refreshing explosion of citrus will give you the perfect morning pick-me-up whatever the weather is doing outside. This sunny body wash has been formulated to cleanse your skin. Bulldog Understands Men.

Care for your baby from head to toe with Johnson's CottonTouch Newborn Baby Face and Body Lotion. With a formula specifically designed for your newborn's sensitive skin, this baby body lotion has an ultra-light, breathable formula that absorbs quickly...

Perfectly sized for little ones to grasp and squeeze. Engages little ones in sensory bathtime fun while developing fine motor skills.

Complete tummy comfort. Unique anti-colic bottom vent fewer air bubbles means a happier tummy for baby! The anti-colic bottom vents keep air at the back of the bottle. As baby feeds, virtually no air mixes with the milk and gets into baby’s tummy. Angled...

Our closest liquid formula to breast milk. GOOD START® PLUS 1 Ready-to-Feed Baby Formula (4 x 250 ml) is designed with baby’s comfort in mind. Tummy friendly and easy to digest*, only GOOD START® formulas have COMFORT PROTEINS™, which are 100% whey...

Weathershield for Single Strollers is Phthalate free, UV protective and protects baby from the elements. Baby can see out at the world and you can see in at baby. Ventilation holes provide fresh air flow. Stroller not included

The Safety 1st Lever handle lock helps keep children out but does not detract from the attractive handle design. The child resistant, press and slide design with the dual release preventing child tampering but easy for parents to use. It is the only...

Fun footsy whimsical friends encourage little ones to shake, reach and grab. Great for developing hand-eye coordination and keep baby entertained. Slip on with ease.

A car bottle warmer with easy timer setting that quicklywarms bottles when you're on-the-go, at last, time is on your side. It's the little things®

Your options have never been better with Dr. Brown’s Natural Flow® Options+™ Wide-Neck Bottle. From nipple to base, the Options+™ Wide-Neck Bottle makes for a comfortable feeding experience for baby and eases the transition from breast to bottle and back...

Press the Play & Move Puppy Tunes™ music button and start grooving! This adorable dancing puppy rocks, sings and plays the guitar. Explore the drum, piano and saxophone buttons while listening to 30 melodies in classical, jazz and pop music styles. Then,...

Since 2006, Thinkbaby has been creating safe products for little ones. We are excited to now introduce a simple, effective baby bubble bath for your little one. Recent studies uncovered far too many solutions with potentially harmful ingredients. In...

As your child becomes more active at ages 12 months and up, these insulated cups are designed for versatility and ensure that drinks remain cool and fresh twice as long**, whether playing indoors or out!

Baby Boom® Places and Spaces Backpack Diaper Bag. A place for all your baby care needs.With an exceptionally large main compartment that is easily accessed through the top zip opening, this diaper bag features 9 organizer pockets. The front panel...

Enfamil Lower Iron infant formula is iron fortified, but at lower levels than other Enfamil products. It gives your baby the nutrition he needs to support his normal development*– and you get good value in an infant formula you can trust.Just mix the...

The Bright Starts™ Bounce 'n Spring Deluxe Door Jumper™ provides hours of bouncing fun for baby! The 4 playtime toys including a plush zebra and giraffe, teethers, and mirror, will entertain while baby jumps. The straps are adjustable for use as baby...

Lightweight and hydrating formula helps soften hair and eliminate frizzArgan oil, shea butter, and murumuru seed butter help tame tangles and knotsJojoba protein and quinoa extract help boost shineMade without harsh chemicals or synthetic fragrances —...

Fun comes first! There’s a reason so many people watch “baby laughing” videos online -- laughter truly is the best medicine! When the giggles get going, it’s contagious. So, give your baby (and you) a heaping dose of fun with the bop & giggle frogs!...

The Safety 1st Multi-Purpose Latch cuts down on kitchen mishaps by keeping toddlers out of kitchen appliances. The Press'n Pull lock feature is easy for adults to use but difficult for children to defeat. Easy to assemble, it is versatile and can be used...

Protect your baby from harmful bacteria in just 3 minutes. Unique and powerful Quick Clean Micro-Steam Bags eliminate 99.9 percent of all harmful bacteria, and are perfect for daily disinfecting of breastpump parts, and feeding accessories. They are so...

The Wide Grip Latch helps to keep cabinets and drawers off limits to little ones. The easy wide grip surface provides quick access for parents. The wide catch is easy to engage and the latches are also simple to install and easy to use. It comes in a 14...